Abstract : Taking into consideration Sir Valentine Chirol’s book ‘Indian Unrest’, about Lokmanya Tilak’s idea of Ganesh Festival, N. C. Kelkar writes that Mr. Chirol writes in his famous book, “Tilak employed an idea to bring into play the most adored god in Hindusthan, Ganapati, for all his political agitations, keeping in view the benefits of religious support for his political campaigning. As a fact, Ganapati is a Hindu deity related with the wisdom and knowledge and the Hindu culture finds immense pleasure to use His image on the first page of their books. It is highly impossible that there is not a temple of Ganapati to the roadsides or even in hamlets, where His idol has not been carved roughly from a stone and painted with red-lead. Tilak’s design to leave his own impression on the society, by establishing youth organizations that are interested in physical exercise, in this Ganesh Festival, was really matchless. This Ganesh Festival offered a wide scenario to Tilak’s campaigning.”